My Menu Mate

The Brief:

My Menu Mate is a new concept business in Australia which flips the meal delivery frenzy on its head, offering families the convenience of their weekly meals planned and delivered to them by email; whilst giving the flexibility for the customer to do their own shopping instead.PS Digital was tasked with creating a full brand identity, marketing strategy and fully custom developed subscription based website.

What we did:

After detailed consultations, we began discovering My Menu Mate’s brand identity which included colour and typography exploration, as well as primary and secondary logo development.We then progressed to develop a fully custom Wordpress website, with integrated membership and subscription platform, as well as the custom functionality required to load ingredients, recipes and weekly planners.

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